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On The Avenue Marketing Group
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Reference #: 5772
Search Keywords
On The Avenue Marketing Group, New York Times, The Boston Globe, The Washington Post, publishers, etc.
Category
Publishing
Address
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City
Weston
Country & Province
MA, United States
Map
Map
Zip/Postal Code
02493
Website Address
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Email for Customer Inquiries
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Telephone Number
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On the Avenue Marketing Group, ("OTA") utilizes the events marketing channel to acquire new home delivery subscribers for the New York Times, the Boston Globe and the Washington Post.
We coordinate and execute our programs by sponsoring events (fairs, festivals, trade shows, professional conferences, etc.) in locations where attendees match the newspaper's readership base.
Since not all events and locations can be considered a good fit for each publication, OTA carefully assesses the event details to determine event attendance and the potential for new subscribers.
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